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Sales and Marketing Manager – St Kitts Breweries Limited

Company: St Kitts Breweries

Position: Sales and Marketing Manager


Job scope:


The Sales and Marketing Manager will be responsible for planning, organising and executing Marketing, Sales and Distribution Plans with the aim of achieving volume and profit objectives.




·        Oversees the organisation’s market development through strategic planning    processes that effectively support and drive business profitability.


·        Monitors local and international developments and trends in the Beer/Beverage Industry to identify any critical market information that could impact the profitability of the organization.


·        Develops systems and procedures to ensure all services meet the needs of the Sales and Marketing Division in a timely and efficient manner.


·        Prepares and manages the annual budget for Advertising and Promotional activities, while simultaneously implementing tools to measure and evaluate the effectiveness of these activities.


·        Coordinates the various departments and external agencies responsible for providing advertising, promotional merchandise, and graphic services to ensure high quality support to the overall marketing effort.


·        Detects and monitors shifting consumer trends and preferences by compiling data from external agencies and consumer observations.


·        Guides and shares best practices with team members to ensure the achievement of departmental and company objectives.


·        Manages the daily sales, warehousing and distribution operations of the Sales and Distribution Departments.


Qualifications and experience:


  • Bachelor of Science Degree in Marketing / Business Management with an emphasis on Promotions and Sales Management


  • A Masters Degree with a specialisation in Marketing would be considered an asset


  • Five (5) years experience in Marketing / Sales Management in a similar environment

Please forward your resume in complete confidence by August 10 2009 to:

Human Resources

P.O Box 600,

Maraval Road, Port of Spain

or email: [email protected]

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