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New Soca Monarch Category Launched



CARIB Breakthrough Artiste of the Year 2014  semifinalists (from left) Devon Matthews, Mr. Renzo, Santeney, Fya Empress, RKG, Jahmoun and Preedy pose for a photograph at the McEnearney Motors’ Ford Showroom in Port of Spain on Thursday 06th February, 2014. Photo: Lime.tt


‘Breakthrough’ artistes to battle for Ford Ranger

Hollice Mapp (Mr Killa), Lornette Reid (Fya Empress) and the youngest entrant in the Soca Monarch competition, Kimel Rivas, were among those present as Ansa Automotive Ltd announced a Ford Ranger as the prize for the newly-formed category Carib Breakthrough Artiste of the Year. The new category, in conjunction with International Soca Monarch and Slam 100FM, will feature as part of the popular International Soca Monarch contest.

The launch was held yesterday at Ford Trinidad’s showroom, Richmon and London Streets, Port-of-Spain. The new category will see 24 entrants vying for the prize. Other entrants include Cassiano Sylvester (Cassi), Marvin Davis (Swappi) and Junior Noel (Mr Famous). The artistes said they were ready for Sunday’s Soca Monarch semifinals to be held at the Arima Velodrome.


How to vote for the Carib Breakthrough Artiste of the Year

  • To vote, people are asked to like Ford Trinidad’s Facebook page. Voting is open until the end of today.
  • You can vote on any network and as many times as you wish.
  • To gain more votes, people are asked to register on the company’s app. Ford said it will be running various promotions and ticket giveaways for premium fetes on its Facebook page and, “as your supporters interact with our brand they will be awarded points on their profile.”
  • The points will be tallied by Yellar Direct.
  • Two finalists are expected to be chosen from the semifinalists.


Semifinalists for Carib Breakthrough Artiste of the Year:


  • Syo
  • 5 Star Akil
  • Erphaan Alves
  • Jo Jo
  • Lyrikal
  • Santaney
  • Fabulous
  • Mr Killa
  • Devon Matthews
  • J angel,
  • Jahmoun
  • Mr Renzo
  • Olatunji Yearwood
  • Krich
  • Prophet Benjamin
  • Sekon Sta
  • Swappi
  • RKG
  • Preedy
  • Fya Empress
  • Cassi
  • Snakey
  • Timel
  • Mr Famous


Trinidad Guardian
Friday 07th February, 2014

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